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Rolling out new tenkara rod cases

Rolling out new tenkara rod cases

We’re starting to roll out new cases for our tenkara rods. I’m very excited about this new packaging concept. These tenkara rod cases were designed with the help of our design intern Luke Uyeda. Starting immediately, the Sato rods purchased in the USA will be shipping with the new cases, then we’ll slowly be repackaging all our other rods with the new cases in the next few weeks, and soon make them available for sale individually as well.

The new cases are ultra-light (2.8 oz compared to 7oz for the older cases, with option to use only nylon bag which is under 1oz), well-designed with functionality and simplicity in mind, and sleek looking. The new Tenkara USA rod cases feature an ultra-light plastic case for crush protection with a durable nylon sleeve covering it. The sleeve can also be used by itself for even lighter-weight protection against scratches.

Each case features the name of the rod stitched directly onto it, making it easy to identify which tenkara rod you’re grabbing on your way to the water.

They have strategically placed straps and loops, making it easy to strap the case onto packs or tie a should sling directly into the case. It even features a segment of lillian should you ever need to do a field repair. Though the design is simple, the possibilities of use are limitless and we’ll cover some ideas soon.

Lastly, we printed the most basic instructions needed for tenkara fishing directly on the packaging.

About the white color? We wanted it to be authentic and establish it as our brand’a cases (after all our initial green case got copied by everyone making a tenkara rod). Plus, we plan to hold some contests to see how dirty you will get yours. A white case will quickly help make the case that you fish often.